Industrial Engineering and Digital Marketing MSc
Are you interested in bridging the gap between technology and tomorrow's industries?
Industrial engineering focuses on optimising systems and enhancing operational efficiency. Industrial engineers design processes that help businesses run smoothly.
This course combines industrial engineering with digital marketing. This will equip you with the skills to not only improve systems but also leverage online platforms to connect with customers. By blending these two fields, this course prepares you for a wide range of opportunities in today’s digital and innovative job market.
This course equips you with the skills that employers want. As part of your degree, you’ll complete a 12-week industry placement. You will gain hands-on experience and forge valuable industry connections.
Our expert professors are dedicated to your success. They'll teach you cutting-edge technologies and guide you on how to apply them in the real world. You’ll engage in exciting projects in areas like:
- advanced robotics
- advanced manufacturing
- marketing principles as creative practice
- customer experience
- marketing management and strategy
- digital marketing
Increased employability
We provide comprehensive support to help accelerate your development and success. This could include:
- Attending trade or career fairs
- Joining industrial talks throughout the academic year
- Getting support in seeking professional registration
- Supporting personal projects through our Centre of Entrepreneurship on campus
We are the only institution in Scotland with a partnership with CERN. We provide access to exclusive research opportunities and placements offered by CERN.
Passionate teaching
You will be taught by experienced professionals in both industrial engineering and digital marketing. This course provides a balanced mix of technical expertise and strategic marketing knowledge. We combine classroom learning with hands-on projects and an industry placement. This will give you the opportunity to apply your skills to real-world challenges. We will support you throughout your studies, helping you develop the skills needed to succeed in today’s competitive job market.
Student community
At Dundee, you’ll be part of a welcoming and supportive community. You’ll work closely with peers and academics, forming lasting connections that will benefit your career. With small classes and personalised attention, you’ll be fully supported on your learning journey.
The MSc in Industrial Engineering and Digital Marketing at Dundee equips you with essential skills to optimise systems and improve efficiency. It opens excellent job opportunities in dynamic sectors. The program focuses on digital marketing for technology-driven industries.
Industry placement
During your studies, you will undertake an industry project for at least 12 weeks. You'll gain practical, relevant experience and make valuable contacts in industry. While on placement, you'll have the support and guidance of our academic staff.
Completing a work placement is a mandatory requirement to graduate with a Master of Science (MSc). The School will provide support to find and apply for placements. However, it is ultimately your responsibility to secure an appropriate placement.
If a work placement is not secured, you may still be eligible to graduate with an alternative qualification, such as a Postgraduate Diploma, subject to meeting academic requirements.
This is one of our MSc Industrial Engineering degrees. You can also choose:
If you have any questions about the admissions process, studying, or living in Dundee, please contact us