Business Analytics and Artificial Intelligence for Business MSc
Master advanced analytics and artificial intelligence (AI). You will be able to solve business challenges, drive decisions, and innovate responsibly

This is a pathway of our Business Analytics MSc course
This course will teach you to innovatively use artificial intelligence (AI) to solve business problems and ensure process efficiency. You will master a suite of AI skills and use these to drive change and make smart business decisions.
You will cover topics such as:
- data mining for business
- applied artificial intelligence solutions
- ethics of artificial intelligence
- deep learning implementation
This course will give you strong technical and analytical skills. You will also focus on the ethical and innovative use of AI in business. You will gain practical experience and will be able to graduate ready to enter the workplace. Your skills will mean that you are equipped to innovate in the fast-evolving world of business. You will achieve this through hands-on projects and industry-standard tools.
Globally, there is now an increasing demand for AI skills in the job market. AI and machine learning specialists are among the fastest-growing job categories.
You’ll dive into key skills like:
- machine learning
- deep learning
- ethics of AI
- business analytics
Throughout the course, you will learn through lectures, tutorials, and lab sessions. These will range from covering theory to being more hands-on.
In the labs, you’ll apply your knowledge using tools to solve real-world problems. You will use tools like Python, R, and other specialised software.
You will also use various analytics tools. This will allow you to engage in:
- data visualisation
- prescriptive and predictive analytics
- database management
Our dual focus on business analytics and artificial intelligence will uniquely prepare you for a career in analytics or AI. You will also have access to unique opportunities that set this course apart such as:
- funded global or local internship opportunities
- experience through industry partnerships and guest lectures
- accreditation that can lead to further qualifications and experience
- a hybrid learning approach
Business Analytics pathways
You can choose to study one of the following degrees, with the option being open to change your choice upon arrival at the University:
Our postgraduate on-demand walk through will give you all the information you need about what your experience will be like and how we can help you.
- Comprehensive insights: Learn all about our school, programs, and where a postgraduate degree can take you with an in depth look at the University of Dundee School of Business.
- Careers and entrepreneurial support: Discover how we can help you launch a successful career or start your own venture.
- Scholarship opportunities: Get tips on applications and find out about our available scholarships to help fund your education.
Sign up now to access our webinar and learn how you can become a postgraduate student at the School of Business. You’ll find all the information you need in this one place.
Association to Advance Collegiate Schools of Business (AACSB)

AACSB accreditation ensures that business schools meet the highest standards of excellence in teaching, research, curriculum, and learner success.
If you have any questions about the admissions process, studying, or living in Dundee, please contact us