International Marketing and Management MSc

Study business management areas and processes, in the context of international marketing, and learn about the techniques and principles needed to manage teams

School of Business

Apply now
Register for more information
Date of entry
MSc International Marketing and Management
Start date
September 2025
Attendance
Full time
Duration
12 months
Location
Dundee City Campus

This is a pathway of our International Marketing MSc course

As well as covering the traditional, founding concepts and theories of marketing, you will also develop knowledge of social media marketing, digital marketing, content generation, digital tracking, and data analysis. You will understand the practical side of the various marketing tools and learn the pros and cons of each for the professional marketer.

This course broadens your understanding of management, business and beyond marketing.

You will also have the opportunity to take part in a global internship or complete a project with an organisation.

Global internships

As part of this degree, you will have the opportunity to do an eight-week internship matched to your chosen industry and organised by the School of Business for you.
Find out more about internships
Take a tour of the business school

Our postgraduate on-demand walk through will give you all the information you need about what your experience will be like and how we can help you.

  • Comprehensive insights: Learn all about our school, programs, and where a postgraduate degree can take you with an in depth look at the University of Dundee School of Business.
  • Careers and entrepreneurial support: Discover how we can help you launch a successful career or start your own venture.
  • Scholarship opportunities: Get tips on applications and find out about our available scholarships to help fund your education.

Sign up now to access our webinar and learn how you can become a postgraduate student at the School of Business. You’ll find all the information you need in this one place.

Register today to access the tour
Aswin Poornachandran
“I chose to start my master's in January at the University of Dundee because it gave me the flexibility I needed to properly plan this major step. International Marketing and Management was offered by only a few top universities, and Dundee’s support, including the Vice Chancellor's South Asia Scholarship, signed the deal for me. The January intake brought a smaller class size, which made it easier to build connections, and the year-round schedule gave me valuable time for both personal and professional breakthroughs. It's been a year of growth and discovery.”

Aswin Poornachandran, International Marketing and Management MSc

From design to marketing: my transformative experience at the University of Dundee

Pooja Suresh shares her journey from a career in design to mastering marketing at the University of Dundee. Discover how the MSc in International Marketing and Management helped shape her career and future goals
Read story

CIM Accreditation

CIM Accredited Degree logo, blue

Accredited by the Chartered Institute of Marketing (CIM)

Association to Advance Collegiate Schools of Business (AACSB)

AACSB accredited logo

AACSB accreditation ensures that business schools meet the highest standards of excellence in teaching, research, curriculum, and learner success.

International Marketing

You can choose to study one of the following degrees, with the option being open to change your choice upon arrival at the University:

Next Entry requirements